Sourav Joshi isn’t just a name on YouTube anymore……he’s literally a part of people’s daily routine. For many, his vlogs play in the background while they eat, study or relax, like a familiar friend casually sharing his day. He started with simple art and sketch videos, but his honest, family-centric vlogs turned him into one of India’s biggest digital stars. Today, every upload racks up millions of views, brands line up to feature in his content, and his influence goes far beyond YouTube.

Source: Sourav Joshi (Instagram)
But with that kind of fame comes the big question everyone secretly wants to know: how much does Sourav Joshi actually earn? In this blog, we’ll dive deep into Sourav Joshi’s net worth, his monthly income, YouTube earnings, brand deals, cars, house and overall lifestyle. We’ll also look at how he turned consistency, storytelling and a hand-held camera into a multi-crore digital empire and what creators (or fans!) can learn from.
Sourav Joshi is a famous Indian YouTuber and content creator. He started his YouTube journey in 2015 with art videos and later began daily vlogs, which made him very popular. He earns money from YouTube ads, brand deals, sponsorships, and selling merchandise. As of 2025, his estimated net worth is ₹25–₹30 crore, and he makes around ₹20 lakh to ₹40 lakh every month. His consistent content and relatable videos have made him one of India’s top young creators.
| Particulars | Details |
|---|---|
| Full Name | Sourav Joshi |
| Profession | YouTuber · Vlogger · Artist |
| Net Worth (2025) | ₹25 crore – ₹30 crore (approx.) |
| Monthly Income | ₹20 lakh – ₹40 lakh (estimated) |
| Primary Income Sources | YouTube ad revenue, brand endorsements, sponsorships, merchandise sales, collaborations, art-related content |
| Nationality | Indian |
| Active Since | 2015 (YouTube career started) |
Source: www.uttarakhandheaven.in/2025
Sourav Joshi: From Sketches to YouTube Stardom
Sourav Joshi was born on 8 September 2000 in Haldwani, Uttarakhand, and grew up in a humble family. His dad, Harinder Joshi, worked as a carpenter, and his mom, Hema Joshi, managed the home. Life wasn’t always easy the family moved houses often, and Sourav hopped between schools, finally completing his education at Government High School, Hisar. Later, he went on to pursue a Bachelor of Fine Arts (BFA), following his love for art.

Source: articles/sourav-joshi-labourer-son-youtube-success
Even as a kid, Sourav had a knack for drawing and creativity. While school and exams weren’t always his favorite, his passion for art never faded. With a little push from his brother, he started creating videos around his sketches and launched his first YouTube channel, “Sourav Joshi Arts,” back in 2015 during his 12th grade. Sketch tutorials soon turned into vlogs, and in 2019, he started “Sourav Joshi Vlogs,” giving fans a peek into his everyday life.
The real game-changer? His 365-day daily vlog challenge during the COVID-19 lockdown. It catapulted him into fame and brought millions of subscribers, who loved seeing his authentic life, family moments, and the beauty of Uttarakhand. From struggling with finances to becoming a beloved YouTube star, Sourav’s journey proves that passion, consistency, and a little creativity can take you places even millions of views away!
Sourav Joshi didn’t start as a top YouTuber, he began as a young student passionate about art, unsure if creating videos could ever become a career. In 2015, during his 12th grade, he launched his first YouTube channel, “Sourav Joshi Arts,” posting sketching tutorials and art-related videos. These early uploads were humble, simple, and made with just a phone camera, but they laid the foundation for his future.
Sourav’s real breakthrough came with his daily vlog channel, “Sourav Joshi Vlogs,” launched in 2019. His relatable, family-friendly content, showcasing daily life, hometown culture, and personal experiences, resonated deeply with viewers. The 365-day daily vlog challenge during the COVID-19 lockdown turned him from a passionate creator into a recognized YouTube sensation, earning millions of subscribers and massive attention from brands.
Once his vlog gained traction, Sourav expanded his digital presence. He started exploring brand collaborations, sponsorships, merchandise, and other partnerships, turning his personal channel into a full-fledged brand. Beyond YouTube, he leveraged his influence to create multiple income streams, combining content creation with business opportunities, effectively transforming from a creator to a digital entrepreneur and influencer.
From one sketching channel to a multi-channel, multi-income ecosystem, Sourav Joshi has built a powerful personal brand. He is now not just a YouTuber but a digital icon with millions of fans, various revenue streams, and a growing influence in India’s online content space.
Their journey isn’t just about subscribers or money it’s about someone who turned early struggles and financial challenges into a successful career that inspires millions.
Sourav Joshi’s journey from a small-town artist to one of India’s top YouTubers is truly inspiring. Here’s a quick look at his net worth growth over the years and the key milestones that shaped his success.
| Year / Period | Estimated Net Worth | Key Growth Factors |
|---|---|---|
| 2015–2018 (Early Phase) | ₹5 lakh – ₹25 lakh | Started YouTube with art videos; first monetization |
| 2019–2020 | ₹1 crore – ₹5 crore | Launched daily vlogs; viral videos; sponsorships |
| 2021–2022 | ₹10 crore – ₹15 crore | 365-day vlog challenge; merchandise; media attention |
| 2023–2024 | ₹20 crore – ₹25 crore | High-value brand deals; collaborations; digital growth |
| 2025 (Recent Period) | ₹25 crore – ₹30 crore | Multiple income streams; mature brand & business |
Sourav Joshi’s Monthly & Annual Income (2025) based on the latest available data is approximately:
| Income Source | Estimated Monthly Earnings (₹) | Estimated Annual Earnings (₹) |
|---|---|---|
| YouTube Ad Revenue | ₹15 lakh – ₹36 lakh | ₹1.8 crore – ₹4.3 crore |
| Brand Collaborations & Endorsements | ₹20 lakh – ₹40 lakh | ₹2.4 crore – ₹4.8 crore |
| Merchandise & Business Ventures | ₹10 lakh – ₹20 lakh | ₹1.2 crore – ₹2.4 crore |
| Investments & Royalties | ₹5 lakh – ₹10 lakh | ₹60 lakh – ₹1.2 crore |
| Events, Shows & Appearances | ₹5 lakh – ₹15 lakh | ₹60 lakh – ₹1.8 crore |
| Other Income | ₹5 lakh – ₹10 lakh | ₹60 lakh – ₹1.2 crore |
| Total Estimated Income | ₹60 lakh – ₹1.3 crore | ₹7.2 crore – ₹15.6 crore |
Source: us.youtubers.me
Sourav Joshi House and Real Estate
Sourav Joshi has made some impressive real estate investments over the years. In 2021, he bought a beautiful home in Haldwani, Uttarakhand, reflecting his growing success. By 2023, he expanded his property portfolio with an extravagant residence in Delhi, valued at several crores, showcasing his rise as one of India’s top digital creators.
Sourav Joshi is also known for his luxury car and bike collection. His garage includes:
From everyday rides to luxury vehicles, Sourav’s collection reflects both his taste and the rewards of his hard work as a YouTuber and influencer.
Source: moneymint.com
Sourav Joshi isn’t just a YouTuber he’s a full-fledged digital brand. With millions of followers across multiple platforms, he has created a strong online presence that reaches fans of all ages. From lifestyle vlogs to art tutorials, his content strategy keeps audiences engaged and brands eager to collaborate. Here’s a snapshot of his social media and online influence as of 2025:
| Platform / Channel | Details |
|---|---|
| YouTube – Vlogs | Sourav Joshi Vlogs – ~37.4M subscribers, 2,100+ videos, 19.5B+ total views; one of India’s top lifestyle & daily vlog channels. |
| YouTube – Art | Sourav Joshi Arts – 4M+ subscribers; focuses on drawing tutorials and creative content, complementing his lifestyle vlogs. |
| @souravjoshivlogs – Millions of followers; daily posts, behind-the-scenes content, brand promotions, and audience engagement. | |
| Other Platforms | YouTube Shorts, Instagram Reels, Facebook; helps extend reach and engage diverse audiences. |
| Influence / Reach | Regular uploads, authentic storytelling, consistent audience interaction, and brand collaborations make him a top digital influencer in India. |
Together, these platforms form a powerful ecosystem that highlights Sourav Joshi’s consistency, creativity, and ability to connect with his audience. His multi-platform approach not only boosts his reach but also reinforces his position as one of India’s leading digital influencers, making his brand stronger every year.
| Award / Achievement | Year | Details |
|---|---|---|
| YouTube Diamond Creator Award | 2022 | For surpassing 10 million subscribers on his channel. |
| YouTube Gold Creator Award | 2021 | For crossing 1 million subscribers milestone. |
| Vlogger of the Year Award | 2023 & 2024 | Recognized for exceptional vlogging and content creation in India. |
| 365-day Daily Vlog Challenge | 2020-2021 | Uploaded one daily vlog for a whole year, greatly increasing popularity and fan base. |
| Collaborations with Top Brands | Ongoing | Endorsements and partnerships with major brands enhancing his digital profile. |

Source: bollywoodshaadis.com
Sourav Joshi is an Indian YouTuber, vlogger, and content creator known for his daily lifestyle vlogs and art videos.
He was born on 8 September 2000 in Haldwani, Uttarakhand, India.
Sourav Joshi Vlogs (lifestyle vlogs) and Sourav Joshi Arts (art tutorials).
As of 2025, his main channel has around 37.4 million subscribers.
Daily vlogs, family moments, travel diaries, lifestyle videos, and art tutorials.
He is engaged to Avantika Bhatt, revealed through vlogs and social media.
His net worth is estimated between ₹25–30 crore in 2025.
Reports suggest he earns ₹5–16 crore per month from YouTube, sponsorships, and merchandise.
He owns a home in Haldwani, Uttarakhand, and an upscale property in Delhi.
His authentic storytelling, daily vlogs, family-oriented content, and consistency have made him one of India’s most loved digital influencers.
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