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The Diwali 2025 festival season is here, and so is the ultimate online shopping battle! Amazon and Flipkart are going head-to-head, offering jaw-dropping discounts, exclusive credit card offers, cashback bonuses, and early-access deals.
Not sure where to shop for maximum Diwali savings? Our Amazon vs Flipkart Diwali Sale 2025 guide reveals the best discounts, exclusive offers, cashback hacks, and Credit card deals.
Image Source: Amazon
Sale Dates:
Latest reports indicate the sale actually began on 23rd September 2025 for all users, with early access starting even earlier for Prime members.
Prime Early Access:
With 24-hour early access, Amazon Prime members can grab high-demand items before everyone else.
Bank Offers:
SBI Credit & Debit Cards: You get a standard 10% instant discount. The discount is usually capped between ₹1,500 and ₹1,750 per card.
Bonus Discounts for Big Purchases: If you’re buying high-value items (over ₹39,990), extra bonus offers can increase your total savings to anywhere between ₹5,250 and ₹24,000 during the sale.
Other Bank Partners: Banks like HDFC may also run special Diwali offers during certain phases of the sale.
Tip: Always check the discount caps and bonus rules for your card to maximize your savings.
Amazon Pay ICICI Card:
5% unlimited cashback for Prime members
3% cashback for non-Prime members
This offer is consistent and reliable, making it a top pick for maximizing savings.
| Category | Typical Discounts | Notes / Extra Perks |
|---|---|---|
| Smartphones | Up to 40% off | Exchange offers available, “Lowest Price Ever” deals |
| Electronics & Accessories | Up to 80% off | Steep discounts on Amazon devices (Echo, Kindle, Fire TV) |
| Large Appliances | Up to 65% off | No-cost EMI, exchange offers, scheduled installation |
| Fashion & Beauty | 50%-80% off | Multiple-item discounts, cashback on select products |
| Home & Kitchen | Up to 80% off | Bulk deals on Amazon Basics, seasonal home essentials |
Prime Early Access: Amazon Prime members get 24-hour early access to grab Samsung smartphones, Fire TV, Echo, and Kindle before they sell out.
Bank Card Discounts: Use SBI or HDFC cards to stack the 10% instant discount with bonus offers on high-value purchases for maximum savings.
Amazon Pay ICICI Cashback: Prime members get 5% unlimited cashback, while non-Prime members get 3%, adding extra savings on top of sale discounts.
Combine Offers: exchange offers, bulk deals, and gift voucher hacks to maximize discounts and rewards.
Track Hot Categories: Electronics and appliances sell fast; fashion, beauty, and home essentials often have longer-lasting discounts.
Dates & Early Access: The sale started in late September, giving Amazon a head start. Prime members can grab hot items before everyone else.
Discounts: Expect steep savings on smartphones, electronics, and appliances, while fashion and home products offer moderate but still competitive discounts.
Bank & Credit Card Offers: SBI cards and Amazon Pay ICICI Card are the best for stacking instant discounts and cashback.
Shopping Strategy: For big-ticket items, check bonus discounts and caps. For gadgets like Samsung smartphones, Fire TV, or Kindle, combining early access with card offers gives the highest savings.
Amazon Great Indian Festival 2025 remains a must-shop sale for Diwali, but knowing the sale dates, discount caps, and card offers is key to making the most of it.
Image Source – Flipkart
The festive shopping season is in full swing, and Flipkart is back with two of its biggest online sales: the Big Billion Days Sale 2025 and the Big Bang Diwali Sale 2025. With massive discounts on smartphones, laptops, fashion, and home essentials.
| Product | Discount / Offer | Extra Cashback / Benefits |
|---|---|---|
| iPhone 16 Series | Massive discounts | Click, Collect & Win rewards |
| Apple MacBook Air M2 | Reduced price | Tiered bonus offers |
| Smartphones (Motorola, Poco, Samsung) | Up to 40% off | Exchange offers + “Crazy Deals” |
| Electronics & Accessories | Up to 80% off | Flipkart Sale Pass for extra discounts |
| Large Appliances | Up to 75% off | MarQ & SmartBuy brands + exchange deals |
| Fashion & Beauty | 60%-90% off | Extra cart coupons, flash sales |
| Home & Kitchen | Up to 90% off | Private label & seasonal decor discounts |
Axis Bank & ICICI Cards: 10% instant discount (₹1,750 base, higher tiered bonus for big purchases)
Flipkart Axis Bank Card: 5% unlimited cashback on Flipkart and Myntra
No-Cost EMI: Bajaj Finserv, Flipkart Pay Later
UPI & Wallet Cashback: Flipkart Pay, Paytm
Gift Voucher Stacking: Earn extra rewards
| Factor | Amazon GIF 2025 | Flipkart BBD & Diwali 2025 |
|---|---|---|
| Best for Bank Offers | SBI Card & Amazon Pay ICICI Card | Axis Bank, ICICI Card, Flipkart Axis Bank Card |
| Electronics Deals | Samsung, LG, Fire TV, Kindle | iPhones, MacBooks, mid-range smartphones |
| Fashion & Home | Good variety, moderate discounts | Strong discounts on apparel, FMCG, private labels |
| Maximum Savings | Tiered bonus + bank offers | Tiered bonus + bank discount stacking |
| Early Access | Prime members | Plus & Black members |
Pro Tips:
For iPhones & Apple products, Flipkart is usually the better platform.
For Samsung gadgets, Amazon devices, and home entertainment, Amazon offers deeper discounts.
Always check tiered discounts, bank caps, and exchange offers to maximize your savings.
Both Amazon and Flipkart offer unbeatable deals, but the best platform depends on your product choice, bank card, and membership status.
For savvy shoppers, combining instant discounts, cashback, exchange offers, and no-cost EMI options ensures maximum savings during the Diwali 2025 sales.
Flipkart gives early access to Plus / Black members.
Amazon gives Prime members a 24-hour head start.
So, if you’re a loyal buyer, both reward you for membership.
Flipkart generally dominates here. Their deals on Samsung, Realme, and Poco are massive.
Amazon focuses more on iPhones, OnePlus, and premium brands.
Yes, if you buy from trusted sellers or listings marked “Fulfilled by Amazon” or “Flipkart Assured.” Avoid third-party listings with poor ratings during festive rush.
Honestly, both go all out – but Flipkart usually wins on smartphone and electronics deals, while Amazon dominates in home, fashion, and daily essentials. Most shoppers end up checking both before buying.